This GivingTuesday—December 3, 2024—we invite you to join us in inspiring Blue Hens and friends to give, collaborate and celebrate generosity by supporting any of the 130+ fundraising projects featured on our GivingTuesday HenFunder platform. These projects led by students, faculty, staff and alumni represent new possibilities for groundbreaking and life-changing experiences at the University and beyond.
Campus communicators and project leaders can use the sample messages, social posts, emails and graphics below to bolster their fundraising efforts on and leading up to GivingTuesday.
Style notes: The hashtag (#GivingTuesday) should only be used in social posts. Other references should appear as GivingTuesday (no hashtag, no space between the words) per the organization's standards. See givingtuesday.org for reference.
This GivingTuesday, opportunity starts with you when you join the Blue Hen community in supporting <Project Name/Team/Cause >.
<Project Name/Team/Cause> is created by Blue Hens, for Blue Hens and will have a direct impact on our <students, team, college, group, etc.>!
This season of giving, you can make a meaningful impact on the Blue Hen community when you support <Project Name/Team/Cause>.
Tag @UDAlumni on Facebook and @UDelAlumni on Instagram and we'll like and share your posts throughout the day.
On GivingTuesday:
Happy #GivingTuesday! We’re raising funds for <Project Name/Team/Cause>, which will <brief description>. Incredible student opportunities like this start here, with your support. Donate now!
<Project Name/Team/Cause> is created by Blue Hens, for Blue Hens. Every dollar raised represents a new possibility for our <students, team, college, group, etc.>.
This #GivingTuesday, get into the giving spirit by supporting <Project Name/Team/Cause>. Life-changing opportunities start here, with donors like you. Make a difference today!
The giving season may come only once a year, but the impact on UD students is felt year-round. Join us in supporting <Project Name/Team/Cause> today!
Thank you to everyone who’s donated to <Project Name/Team/Cause> so far! We’re only <$XXX> away from our goal. Share with your friends and family to help us make a difference!
After GivingTuesday:
Wow, what a day! Thank you to everyone who helped <Project Name/Team/Cause> achieve its fundraising goal. Our students/Blue Hen community will have even more incredible experiences thanks to our donors.
Thank you to everyone who supported <Project Name/Team/Cause> this #GivingTuesday! If you haven’t had the chance to donate, there’s still time to contribute.
#GivingTuesday is over, but you can still donate to <Project Name/Team/Cause> to make an impact on Blue Hen students!
Instagram Special Instructions:
For in-feed posts: (You may need to place a link in bio to send to www.udel.edu/givingtuesday)
For stories: Use the Link sticker to direct audiences to your specific fundraising page or www.udel.edu/givingtuesday.
Graphics
Don't forget to say thank you!
Thank you to all who supported <project name OR projects in COLLEGE/UNIT name> on #GivingTuesday! We are so grateful for your generosity! You can see our progress and–if you still didn't get a chance–make your gift. (use specific project link or www.udel.edu/givingtuesday)
Personal Email:
To: Your family and friends
Subject line:
Today is the day!
<Project Name/Team/Cause> needs your help!
Help <Project Name/Team/Cause> reach its goal!
Join me this GivingTuesday
Help support <Project Name/Team/Cause>
Preheader: Opportunity starts here, with your support
Dear <Recipient Name>,
It’s the season of giving and there’s no better time to make a difference. Join me this GivingTuesday in supporting <Project Name/Team/Cause>.
Opportunity starts here, with your support. Your gift to <Project Name/Team/Cause> will help us:
<Insert impact>
<Insert impact>
<Insert impact>
UD has played an important role in my life thanks to generous donor support. Today, on this global day of philanthropy, join me in paying it forward.
Thank you for supporting our <students, team, college, group, etc.>!
Sincerely,
<Signer Name>
Third-Party Email:
To: Alumni, donors, friends
Subject line:
<College/Unit/Project Name/Team > needs your help!
Join <College/Unit/Project Name/Team> this GivingTuesday
Help support <College/Unit/Project Name/Team>
Preheader: Opportunity starts here, with your support
Dear <Recipient Name>,
It’s the season of giving and there’s no better time to make a difference. Join me this GivingTuesday in supporting <Project Name/projects in the College/Department of>.
Opportunity starts here, with your support. Your gift to <Project Name/any of the projects in our college> will help us:
<Insert impact>
<Insert impact>
<Insert impact>
Today, on this global day of philanthropy, join us in paying it forward for our students!
Sincerely,
<Signer Name>
You are receiving this email because of your relationship with the University of Delaware Office of Development and Alumni Relations. If you no longer wish to receive this type of email, click here to update our records.
University of Delaware
<Mailing address>
Privacy Notice | Legal Notices
Thank You Email:
To: Your supporters
Subject line: Thank you for your support!
Preheader: Your donation made a huge difference for <Project Name/Team/Cause>
Dear <Recipient Name>,
Thank you for supporting <Project Name/Team/Cause> this GivingTuesday!
Because of generous donors like you, we <achieved our goal/raised $$$> and can provide our Blue Hen students with incredible opportunities.
Here are some of the ways your support will make a difference:
<Insert impact>
<Insert impact>
<Insert impact>
Thank you again for your support this holiday season!
Sincerely,
<Signer Name>
If you have questions or need additional information for thanking supporters of your project, email donor-relations@udel.edu.
Add a GivingTuesday presence to your website with this button graphic. Starting November 15, the button can be linked directly to udel.edu/givingtuesday. It's an easy way to spread the message and add some blue and gold to your site!
NOTE: Remember to remove all GivingTuesday images from your website and social platforms after December 3.
Please avoid scheduling your GivingTuesday emails on days when existing communications from Development and Alumni Relations are scheduled.
Your GivingTuesday day-of emails should be sent from 12 p.m. to 6 p.m. on December 3 to ensure communications don't overlap. Constituents will receive the "official" kick-off email from Development and Alumni Relations in the morning, setting them up to be on the lookout for project-specific emails later in the day.
For communications leading up to GivingTuesday, you may send emails that link directly to the projects or “nests” (college- and cause-based landing pages) beginning November 15.
The Office of Development and Alumni Relations will send emails:
Friday, Nov. 15: Campus audience (Philanthropy Week begins)
Friday, Nov. 22: Campus audience (Philanthropy Week ends)
Sunday, Nov. 24: All constituents
Tuesday, Nov. 26: Alumni, past parents, friends (Week before GivingTuesday)
Sunday, Dec. 1: Alumni, past parents, friends (All alumni will receive a custom email pointing them to the landing page from their own college(s) of graduation)
Tuesday, Dec. 3 (GivingTuesday) 7:00 AM: Campus audience, current parents, alumni, past parents, friends
Tuesday, Dec. 3 (GivingTuesday) Mid-Morning: All constituents
Tuesday, Dec. 3 (GivingTuesday) 7:00 PM: Campus audience, alumni, past parents, friends
Wednesday, Dec. 4: All constituents (Thank You)